Where ChatGPT Ads Are Available: 89 Countries

Last verified: 2026-11-01. We re-check this on the first of each month and whenever the table moves. Changelog at the bottom. For the wider picture (status at a glance, every change, every guide by question) see the ChatGPT Ads guide.

ChatGPT Ads self-serve is open to advertisers in 89 countries. The table moved three times in September 2026 and again in October:

• 2 September: 9 markets became 52 in one day. The 31 remaining European markets, India, and 11 Middle East and North Africa markets flipped to Available with no announcement.
• Mid-September: the UAE, Saudi Arabia, Israel and Turkey were added, again with no announcement. Trackers date it between 16 and 18 September. That took the table to 56.
• 23 September: Indonesia, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam opened, taking it to 63. This one OpenAI did announce, describing ChatGPT Ads as available in "more than 60 countries".
• 21 October: 26 more countries, taking it to 89. OpenAI announced this one too, but named only 11: Argentina, Chile, Colombia and Peru, plus Nigeria, South Africa, Serbia, Ukraine, Cambodia, Bangladesh and Pakistan. Trackers reading the availability table list the other 15: Bolivia, Costa Rica, the Dominican Republic, Ecuador, El Salvador, Guatemala, Panama, Paraguay, Puerto Rico, Uruguay, Kenya, Azerbaijan, Kazakhstan, Sri Lanka and Uzbekistan.

Before September the channel had grown slowly: a US test from February 2026, Canada, Australia and New Zealand by spring, then the UK, Japan, South Korea, Brazil and Mexico in August. As of 1 November, nothing has changed since 21 October. If you checked a list before then, check again.

Open to advertisers

89 markets. A business registered in any of these can open a self-serve Ads Manager account.

A note on the European count: OpenAI referred to 31 European markets on 2 September, which is the number that opened that day. The UK had already opened in August, and Serbia and Ukraine followed on 21 October, so the running total for Europe is 34.

Singapore and South-East Asia

Singapore, Malaysia, Indonesia, the Philippines, Thailand, Vietnam and Taiwan all opened on 23 September 2026. Until then the whole region was absent from the table, and this page said so. Businesses registered in any of the seven can now open an account. The caveats in the next section apply here more than anywhere, because the region is new: expect to start by targeting your home country, and check category rules locally, since some categories allowed in the US are not allowed elsewhere.

A ChatGPT ad made in the LocalAds ChatGPT Ads studio for Gullylabs, an Indian footwear brand that ships worldwide. The image, title ("Global Shipping Pair") and copy line are unedited output, generated from the product page. The conversation around it is our mockup of how a Sponsored card sits under an answer, not a screenshot of a live placement.

Latin America, Africa and South Asia

The 21 October wave was the first to reach most of Latin America and any of Sub-Saharan Africa. Fourteen Latin American markets opened, from Argentina and Colombia to Panama and the Dominican Republic, joining Brazil and Mexico. Kenya, Nigeria and South Africa are the first Sub-Saharan markets on the table. Bangladesh, Pakistan and Sri Lanka joined India, and Azerbaijan, Kazakhstan and Uzbekistan are the first markets in Central Asia and the Caucasus.

OpenAI said advertisers in these countries can buy "through technology partners or self-service access through Ads Manager", without saying which route applies where, and it published no billing currencies or minimum budgets for them. Try Ads Manager with your own business details before you plan a budget, and expect to start by targeting your home country.

Not available

There is no Coming Soon tier. A market is either on OpenAI's availability table or it is not, and everything on it is Available.

Absent from the table, and therefore closed:

• China and Russia
• Most of Sub-Saharan Africa: only Kenya, Nigeria and South Africa are listed
• Venezuela, Cuba, Honduras and Nicaragua, and the rest of the Caribbean beyond the Dominican Republic and Puerto Rico
• Kyrgyzstan, Tajikistan and Turkmenistan in Central Asia

OpenAI publishes no roadmap, so treat every one of those as closed until the documentation says otherwise, not as imminent.

Read this before you use the list

Eligibility follows your business, not your audience. What the table controls is where the advertiser's legal and billing entity can be registered. Where your ads are shown is a separate location-targeting setting inside the account. Some new self-serve accounts are reported to be limited to targeting their home country at first, so a Singapore entity should not assume it can reach Australia on day one.

Buying access and serving are different things. Being able to open an account in a country does not guarantee that you can target, or be served to, every audience you want. We first flagged this with Brazil, which trade reports in August described as buy-but-not-served; Brazilian press has since reported ads serving to users there from 4 August 2026, rolling out gradually (CNN Brasil), so we no longer treat Brazil as a gap. The principle stands: check both sides before you assume a market is reachable.

Categories differ by country. Some categories allowed in the US are not allowed in other markets. A product that clears review in the US can still be rejected for a different country, so confirm the policy for each market you target.

Announced does not mean open, and open may not be announced. Brazil and Mexico were announced together and opened months apart. The MENA markets, and then the UAE, Saudi Arabia, Israel and Turkey, opened with no announcement at all. We said on 18 September that the UAE and Saudi Arabia were not on the table; within days they were. The documentation is the source of truth, not the press release, and not this page. Even the 21 October announcement named only 11 of the 26 countries it added.

India resolved in the advertiser's favour. For months Indian users saw Sponsored cards while Indian advertisers could not buy. That gap closed on 2 September. Detail in ChatGPT ads in India.

Who sees the ads, everywhere

Consistent across markets as far as we can tell:

• Logged-in adults on the Free and ChatGPT Go tiers.
• Plus, Pro, Business, Enterprise, and Education are ad-free.
• Restricted verticals: health, finance, and legal. Consumer goods, retail, travel, education, and digital products are the allowed core.

That tier split matters more than it first appears. The size of a country's addressable ad audience tracks its free and low-tier user base, not its total user count.

If your market is not on the list

Two options, and only one of them produces results this quarter.

Sell into an open market through an entity registered there. Eligibility follows the advertiser's legal and billing entity, so a brand with a subsidiary or registered business in an open market can advertise from it. Where you happen to be sitting does not matter; where the business is registered does.

Get the creative ready. The format needs 1:1 squares with the product dominant and no headline baked in, because the card supplies its own text. Most creative libraries contain none of these, since they were built for feed placements.

The square on its own, as it comes out of the ChatGPT Ads studio: product dominant, brand visible on the packaging, no headline baked in, because the card supplies the title and copy. Its 20-character title and 43-character copy line sit inside OpenAI's guidance. Details in ChatGPT ads specs.

Changelog

• 2026-11-01: Updated for 89 markets. On 21 October OpenAI added 26 countries and named 11 of them; the other 15 come from trackers reading the availability table. New regions in the table: Central America and the Caribbean, Sub-Saharan Africa, Central Asia and the Caucasus, and South Asia, where India now sits with Bangladesh, Pakistan and Sri Lanka. Europe goes to 34 with Serbia and Ukraine, and Cambodia joins South-East Asia. Added the Latin America, Africa and South Asia section and FAQs for the new markets, and narrowed the closed list.
• 2026-10-13: Rewritten for 63 markets. Our 18 September update said the UAE and Saudi Arabia were not on the table; the table moved again mid-September (UAE, Saudi Arabia, Israel and Turkey added, unannounced) and on 23 September (Indonesia, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam, announced). Added the Singapore and South-East Asia section, the legal-entity and home-country targeting caveat, and Central Asia to the closed list. Brazil no longer described as buy-but-not-served, following Brazilian press reports of ads serving there since August. The country table now comes from the same facts file as our ChatGPT Ads guide.
• 2026-09-18: Rewritten for the 2 September expansion. Self-serve went from 9 markets to 52 in one day: 31 European markets, India, and 11 Middle East and North Africa markets all became Available. Coming Soon tier removed entirely. Mexico now open. India now open to advertisers, closing the buy-versus-serve gap that this page previously flagged.
• 2026-08-17: First published. Eight markets open. UK, Japan, South Korea, and Brazil recorded as August 2026 additions. Mexico announced, reported not open. Brazil flagged as buy-but-not-served. India recorded as closed to advertisers while user-facing ads are reported rolling out.

Sources

The single authoritative source is OpenAI's Ads Manager availability article. Check it before committing budget, because as September showed, the table can move without an announcement. The South-East Asia and Taiwan expansion was announced in OpenAI's ChatGPT Ads expands to Southeast Asia and Taiwan post, and the 21 October one in ChatGPT Ads expands to 26 new countries.

OpenAI's help centre blocks automated access, so the current figures were cross-checked across independent trackers. The Index Lab availability tracker lists all 89 with opening dates (checked by them on 27 October), Digital Applied read the same total on the help centre on 21 October, and PPC Land reported OpenAI's wording. The 63 countries open before 21 October match PPC Land's help-centre snapshot of 24 September and the GPT Ads AI country guide (30 September). The 2 September move was reported by Search Engine Roundtable, Digital Applied and Soku. Earlier waves were compiled from Digiday, Adweek and Storyboard18. Where sources conflict we say so rather than picking one.

FAQ

Which countries have ChatGPT ads? As of 2026-11-01, advertisers can open a self-serve account in 89 countries: 34 across Europe, 11 in the Middle East, 9 in South America, 8 in South-East Asia and Taiwan, 6 in Central America and the Caribbean, 4 in North Africa, 4 in South Asia, 4 in Asia-Pacific, 3 in North America, 3 in Sub-Saharan Africa and 3 in Central Asia and the Caucasus. The table grew from 9 markets on 1 September to 52 on 2 September, 56 in mid-September, 63 on 23 September and 89 on 21 October.

Is ChatGPT Ads available in Singapore? Yes, since 23 September 2026. Singapore opened alongside Indonesia, Malaysia, the Philippines, Taiwan, Thailand and Vietnam, in an expansion OpenAI announced. A Singapore-registered business can open a self-serve Ads Manager account; new accounts may at first only be able to target Singapore itself.

Is ChatGPT Ads available in South-East Asia? Yes. Malaysia, Indonesia, the Philippines, Thailand, Vietnam and Singapore, plus Taiwan, all opened to advertisers on 23 September 2026, and Cambodia followed on 21 October. Before September no market in the region was on OpenAI's table. Check category rules for each country, since some categories allowed in the US are not allowed elsewhere.

Is ChatGPT Ads available in the UAE or Saudi Arabia? Yes. Both were added to OpenAI's availability table in mid-September 2026, with no announcement; trackers date the change between 16 and 18 September. This page said on 18 September that they were not on the table, and that was wrong within days. Businesses registered in either country can now open an account.

Is ChatGPT Ads available in Turkey or Israel? Yes. Turkey and Israel were added in the same unannounced mid-September 2026 change as the UAE and Saudi Arabia. Both had previously been absent from the table.

Is ChatGPT Ads available in India? Yes, since 2 September 2026. India moved from Coming Soon to Available alongside the European markets, so Indian businesses can open a self-serve Ads Manager account. This closed a long-standing gap where Indian users were already seeing Sponsored cards while Indian advertisers could not buy.

Is ChatGPT Ads available in the UK? Yes. The United Kingdom opened to advertisers in the August 2026 wave, alongside Japan, South Korea, and Brazil, ahead of the rest of Europe, and ads are served to UK users.

Is ChatGPT Ads available in Europe? Yes, across 34 markets including the full EU, the EEA, Switzerland, Serbia and Ukraine. The 31 markets beyond the UK opened on 2 September 2026, so Germany, France, Spain, the Netherlands, Italy, Ireland, Portugal and Lithuania are all open to advertisers. Serbia and Ukraine followed on 21 October.

Is ChatGPT Ads available in the Middle East? Yes, in 11 Middle East markets: Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman and Qatar from 2 September 2026, then Israel, Saudi Arabia, Turkey and the UAE from mid-September. Algeria, Egypt, Morocco and Tunisia in North Africa also opened on 2 September.

Is ChatGPT Ads available in Latin America? Yes, in 16 markets. Mexico and Brazil opened in August 2026, and 14 more followed on 21 October: Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru and Uruguay in South America, and Costa Rica, the Dominican Republic, El Salvador, Guatemala, Panama and Puerto Rico in Central America and the Caribbean. Venezuela, Cuba, Honduras and Nicaragua are still absent.

Is ChatGPT Ads available in Pakistan, Bangladesh or Sri Lanka? Yes, since 21 October 2026, joining India, which opened on 2 September. OpenAI named Pakistan and Bangladesh in its announcement; Sri Lanka appears on the availability table. Advertisers can buy through Ads Manager or technology partners, and OpenAI has not published local currencies or minimum budgets for these markets.

Is ChatGPT Ads available in Africa? In seven countries. Algeria, Egypt, Morocco and Tunisia opened on 2 September 2026, then Kenya, Nigeria and South Africa on 21 October, the first Sub-Saharan markets on the table. The rest of Sub-Saharan Africa is still closed.

Can I advertise in a country where I am not based? Eligibility depends on where your business's legal and billing entity is registered, not where your audience is or where you personally are. Where ads show is a separate targeting setting, and some new accounts are reported to be limited to their home country at first. A brand with an entity in an open market can advertise from it; check the requirements for the specific market before assuming.

How often does this list change? Often, and frequently without notice. It moved in the February to April waves, again in August, three times in September 2026 alone (only one of them announced) and again on 21 October. We re-verify monthly and whenever a tracker reports a change, rather than working from a predicted schedule.

If your next market is German-speaking, the creative question comes before the channel question: see AI ad creatives for German and DACH brands for what breaks in German output and how to check it.

Related reading:

• ChatGPT Ads guide: status, change log and every guide by question
• ChatGPT Ads in India: What's Actually True Right Now
• ChatGPT Ads Specs 2026: Every Character Limit, Reconciled
• How to Create Ads for ChatGPT: A Step-by-Step Guide
• ChatGPT ads creative from your product URL