Creative Strategy
7 articles on creative strategy from the LocalAds team.
Meta Andromeda 2.0 Explained: What Changed for Advertisers
Meta rebuilt Andromeda in October 2026. What changed from 1.0, what Meta actually published, which myths to ignore, and what marketers should do now.
Meta Ads in 2027: 7 Creative Trends to Plan For
What changes for Meta ad creative in 2027: AI-generated ads at scale, angles over variants, video from stills, creators, WhatsApp Status and rising prices.
Ugly Ads: Examples and Why Rough Ads Beat Polished Ones
What ugly ads are, why low-fi creative often beats polished video on Meta and TikTok, the rules that separate ugly from bad, and real AI-made rough ads.
Video Ad Hooks: 20 Examples, Shown as Real First Frames
Twenty video ad hooks for Reels, TikTok and Shorts, each shown as the real first frame of an AI-made ad, in five hook types with lines to adapt.
How Many Creatives Do You Need for ChatGPT Ads?
Contextual targeting changes the maths: you need one creative per conversation, not per product. How to work out your number, and how to make it.
Meta Advantage+ Explained: Creative Is the Targeting
Advantage+ moved the targeting decision from you to Meta's system. Here is what changed, why creative is now the lever, and how to win in that world.
Generate Ads From a Product URL, No Prompting
Paste one product URL and get a full strategy of audiences, angles, and hooks turned into high-converting ad creatives in minutes. No prompting needed.